The celebs are at it again, and they want to produce your ads.
Last month, Kristen Bell revealed she’s the latest star to open a creative studio, collaborating with Benjamin Hart of the agency Brains on Fire, Troy Bailey of Bailey Brand Management, and producers/directors Morgan Sackett and Dean Holland.
Bell and co. recently divulged more details about the venture to Ad Age, noting that the name, Dunshire Productions, comes from the “Cones of Dunshire” game from Parks and Recreation, to which we ask, could a depressed person make this?
The group will bring their know-how from working on projects like Veep and The Good Place to spots and short-form digital content, among other things. They’ve previously worked with brands like Samsung, Spindrift, and Bell’s Hello Bello baby brand. Bell told Ad Age she will serve the agency in a producer role.
A star is bored: While it makes sense to bring the famous faces and humor from popular shows to advertising, we can’t help but wonder: What’s driving them to the normie, 9-5 life when so many of us would rather have their schedules?