For Menomonee Falls to be a “true focal point for the community,” as Village Manager Mark Fitzgerald said, the downtown needs to use high-quality events to attract people.
He is convinced that Rob Kos Entertainment can do the trick.
The entertainment company will take the place of Felicia Reichard, who previously oversaw business improvement activities and downtown programming with the business improvement district and Menomonee Falls Downtown Inc.
With the new contract with Rob Kos Entertainment, Fitzgerald is confident that downtown will continue to grow in its programming and in the success of downtown businesses.
The entertainment company will oversee downtown programs, coordinate marketing for downtown and support its businesses, Fitzgerald said.
Rob Kos said that he and Traci Cain, who is the program coordinator for Gathering on the Green, will work together. Kos is also the executive director of the Thiensville Business Association
“I think she (Reichard) did a fantastic job,” said Kos, who is also a 12-year resident of Menomonee Falls. “It was really great to see everything in the village.