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YouTube says content policing is good for business

by todayminutes
August 24, 2021
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While critics allege YouTube puts profits over public safety, product head Neal Mohan insists that the Google-owned video site is working to be a better content moderator, in part because it is good for business.

Why it matters: Users spend billions of hours watching videos on YouTube, and the site’s content recommendations shape how that time is spent. Facebook and Twitter tend to get more attention on content moderation, but YouTube remains an equally important information battleground.

Driving the news: YouTube is announcing Monday that it now has two million people in its programs that enable creators to get paid. Mohan said a huge part of his focus is trying to find ways to make sure those who play by the rules are rewarded.

“99.9% of creators are looking to do the right thing,” Mohan told Axios, noting that YouTube has paid out $30 billion over the last three years.

In addition to the 14-year-old program that shares ad money for popular videos, YouTube has also added ways for creators to sell merchandise or be directly compensated by users.

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